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কোম্পানির মামলা Customer Case Study: OEM Bird’s Nest Baked Pear for Vietnam Brand “Nương Nương”

Customer Case Study: OEM Bird’s Nest Baked Pear for Vietnam Brand “Nương Nương”

2025-09-13

Background
Vietnamese wellness brand “Nương Nương” wanted to expand their product line with a premium functional dessert that blends traditional Chinese health concepts with modern taste preferences. Their vision was to introduce a nourishing product suitable for both daily consumption and gifting, focusing on bird’s nest as the hero ingredient.

Our Solution
Our R&D team co-developed a Bird’s Nest Baked Pear (燕窝烤梨), carefully balancing authentic taste, health benefits, and convenience. Using fresh pears as the natural base, infused with high-quality bird’s nest, the product offers a soothing, mildly sweet, and nutrient-rich experience.

Key support we provided:

  • Formula development with natural bird’s nest and pear essence.

  • OEM production under strict HACCP & ISO standards.

  • Packaging design reflecting elegance and premium positioning.

  • Market adaptation tailored to Vietnamese consumer preferences.

Outcome
The Bird’s Nest Baked Pear was warmly welcomed in Vietnam, especially among urban female consumers seeking healthy, convenient, and indulgent desserts. This successful launch strengthened “Nương Nương’s” market positioning in the functional food sector and highlighted our ability to deliver innovative OEM/ODM solutions for global partners.